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A Better Bottom Line
by Reducing Greenhouses Gases
Joseph J. Romm was an Assistant Secretary of the US Department of Energy. He obviously learned his lessons well. His book, Cool Companies,makes an overwhelming case: Not only will reducing greenhouse gases not hurt companies’ ability to compete, the action of reducing greenhouse gases (and industrial energy waste generally) offers the single easiest productivity booster, and among the shortest payback periods of any available to American industry today.
Cool Companiesoffers insights into the detailed processes by which all company sites—from industrial giants like DuPont and 3M all the way down to individual apartment owners—have used greenhouse gas emission reduction to drive many more dollars to their bottom line.
The only question one is left with after Romm so effectively makes his case is why the coal and oil companies are playing Chicken Little and screaming that reducing greenhouse gases will hurt American business. Obviously, the only American businesses they are referring to must be their own. The Wall Street Journaland the American Chamber of Commerce would be well served to get the true picture and start representing the needs and interests of the majority of their customers—whose interests, at this point, are often diametrically opposed to those of the fossil fuel industry.
by Monica Rix Paxson
for Garden Earth
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